Roofing & exteriors
Curb appeal is a block-wide conversation
A fresh listing or visible permit activity draws eyes to roofs, gutters, and paint lines on the walk. Afterplots helps you turn that attention into a disciplined neighbor campaign with creative that respects each property.
Why block signals are your wedge
Homeowners compare their roofline to the house next door. When you time outreach to a listing or permit-related moment you verified from sources, you are speaking to a question they are already asking—without claiming storm damage you have not inspected.
Playbook
- Step 1
Start from the signal that owns the block’s attention
Use Property Search filters, watch for High area activity, pick the anchor Property Listing or Permit listing, then Get Neighbor Afterplots Scores to discover and rank neighbor addresses inside the radius you set.
- Step 2
Pair mail with a page that closes the loop
Create Postcard builds the AI front-of-card concept and structured copy; you finalize in the PostCard Creator; the QR opens a landing page customized to that lead so homeowners see one coherent story.
- Step 3
Export or sync when you run ads too
Audience exports and segments in My Integrations help you reuse the same household list responsibly—with preview and suppression support.
No invented damage claims
Let the listing moment open the door; keep inspection and insurance language factual and sourced. Afterplots does not replace engineering or legal review of your copy.
Storm season or not
The same workflow works for proactive re-roof campaigns and for listing-timed pushes—one spine, different messaging you control in Profile and per lead.