High-activity blocks
When several signals stack on one block, that's the push for the week
High Area activity in Property Search ribbons the rows where multiple listing or permit signals cluster within roughly a square mile. High-activity blocks are how disciplined operators decide which neighborhoods deserve attention this Friday — without staring at a map for an hour.
Clusters move opinions on the block
One listing makes neighbors curious. Three listings, a permit, and a sold sign on the same block change the conversation entirely — homeowners wonder what's next on their own street. High-activity blocks let your team work that conversation while it's hot.
Playbook
- Step 1
Spot the cluster
In Property Search, watch for the High Area activity ribbon and the matching pin cluster on the map. The signal-rich blocks float to the top so you don't have to dig.
- Step 2
Score the cluster, not just one anchor
Open Get Neighbor Afterplots Scores on the strongest anchor in the cluster and Afterplots ranks the surrounding doors with the proprietary 0–100 Neighbor Lead Score. The lookalike rating helps you spot the era-and-size match across the cluster — every door gets the same trade-weighted treatment.
- Step 3
Run a cluster pack
Save the strong-fit rows to Neighbor List with quick compare, source-labeled evidence, and an operator note attached to each. Block-walk mode draws a route along the cluster and prints walk cards in route order with the score on every line.
- Step 4
Mail, scan, measure
Create Postcard and the matching landing page treat the cluster as a story — mailbox, scan, and follow-up move through one connected workflow. Webhooks in Integrations keep the rest of your stack in sync the moment a homeowner engages.
Honest framing
High Area activity is a routing cue derived from clustered signal counts on the map view — not a purchase-intent prediction. Treat it as the prompt to focus a week, not as a guarantee of demand.
Less zooming, more action
The block that's lit up today is rarely the block you'd pick from memory. The Property Search ribbon is what turns 'we should run a push somewhere' into 'we're running it on Madison Street this week'.